Module Details
Module Code: |
MGMT H4325 |
Module Title:
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Operations Management (Sport)
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Title:
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Operations Management (Sport)
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Module Level:: |
8 |
Module Coordinator: |
Myles Kelly
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Module Author:: |
Deirdre Fleming
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Module Description: |
The aim of this module is to provide learners with the tools and practical framework to develop and sustain sporting organisations that are viable and financially successful who satisfy the needs of athletes and those who support them.
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Learning Outcomes |
On successful completion of this module the learner will be able to: |
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Learning Outcome Description |
LO1 |
Develop informed know-how on managing facility resources, including equipment/sports facilities, human resources including hiring, training and evaluating employees and volunteers, player/coach development programmes. |
LO2 |
Evaluate Key Management functions involved in operating and managing a sports facility/club including club governance, management/committee structures, Finance and Marketing. |
LO3 |
Obtain feedback and analyse customer/member satisfaction in terms of customer expectations and perceptions of Club Management and facilities. |
Dependencies |
Module Recommendations
This is prior learning (or a practical skill) that is recommended before enrolment in this module.
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No recommendations listed |
Co-requisite Modules
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No Co-requisite modules listed |
Additional Requisite Information
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No Co Requisites listed
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Indicative Content |
Introduction to the module, objectives and assignments
The historical and current development of facilities in an Irish/international context.
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The Club Entity.
Scope of club services, single sports versus multi-sport clubs. Mission, Goals, policies and procedures; The club entity, club governance.
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The Club Business Plan.
Managing/Leading a sports service, Committee/Management structures. Managing staff and Volunteers, Player and Coach development at club level.
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Club Business Plan Functions
Facilities development, Budgeting and accounting, Marketing, Legal principles and ethical issues in club management. Researching members.
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Sponsorship and Fund-Raising.
Sponsorship versus fund raising, creating the corporate partnership fund raising, capital campaigns, grant writing.
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Module Content & Assessment
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Assessment Breakdown | % |
Continuous Assessment | 30.00% |
Project | 70.00% |
AssessmentsFull Time
No End of Module Formal Examination |
Reassessment Requirement |
Coursework Only
This module is reassessed solely on the basis of re-submitted coursework. There is no repeat written examination.
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SETU Carlow Campus reserves the right to alter the nature and timings of assessment
Module Workload
Workload: Full Time |
Workload Type |
Workload Category |
Contact Type |
Workload Description |
Frequency |
Average Weekly Learner Workload |
Hours |
Lecture |
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Contact |
No Description |
Every Week |
3.00 |
3 |
Independent Learning Time |
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Non Contact |
No Description |
Every Week |
6.00 |
6 |
Total Weekly Contact Hours |
3.00 |
Module Resources
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Recommended Book Resources |
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Gil B. Fried,Matthew Kastel. (2020), Managing Sport Facilities, Human Kinetics, p.496, [ISBN: 9781492589594].
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Eric Schwarz. (2009), Sport Facility Operations management, Butterworth Heinemann.
| Recommended Article/Paper Resources |
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http://www.tandf.co.uk/journals/titles/1
6184742.asp. European Sports Management Quarterly, European Sports Management Quarterly.
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http://www.asser.nl/upload/documents/315
2011_94115Sports%20Business%20journals.p
df. Sports Business Journal, Sports Business Journal database.
| Other Resources |
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Sport Ireland. Web resources,
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Football Association of Ireland. Web resources,
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Gaelic Athletic Association. Web resources,
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IRFU. Web resources,
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Department of Sport and Recreation,
Western Australia. http://www.dsr.wa.gov.au.
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