Module Details
Module Code: |
MGMT C4F02 |
Module Title:
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Agribusiness Strategic Advantage
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Title:
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Agribusiness Strategic Advantage
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Module Level:: |
8 |
Module Coordinator: |
Stephen Whelan
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Module Author:: |
Tomas Dwyer
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Module Description: |
To develop a student’s knowledge of strategy concepts and their application. Specifically, to suggest alternative courses of action for an agribusiness and to present well-supported recommendations for future action. To further allow a student to integrate and reflect on knowledge of various disciplines.
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Learning Outcomes |
On successful completion of this module the learner will be able to: |
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Learning Outcome Description |
LO1 |
Select, support and evaluate the choice of appropriate strategies for an agribusiness detailing the business strategy. |
LO2 |
Select, support and evaluate the choice of appropriate strategies for an agribusiness detailing the strategy direction. |
LO3 |
Select, support and evaluate the choice of appropriate strategies for an agribusiness detailing the strategy method. |
LO4 |
Evaluate salient issues of implementation. |
Dependencies |
Module Recommendations
This is prior learning (or a practical skill) that is recommended before enrolment in this module.
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No recommendations listed |
Co-requisite Modules
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No Co-requisite modules listed |
Additional Requisite Information
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No Co Requisites listed
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Indicative Content |
Business strategy
Selecting a strategy, generic strategy options, Bowman’s strategy clock, business models, strategy canvas, digital strategy/digital transformation.
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Directions for strategy development
Directions for strategy development, protect and build, product development, market development, diversification.
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Methods of strategy development
Methods of strategy development, organic, acquisitions, divestments, joint ventures, strategic alliances, mergers, value added partnerships.
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Corporate and international level choices:
Corporate and international level choices, product diversity, international diversity, corporate parenting roles. Portfolio analysis: portfolio management, BCG, directional policy matrix, parenting matrix.
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Strategic Implementation
Identifying criteria for strategic evaluation: suitability, acceptability, feasibility. Organisational structure and design: structural types, matching strategic choice and organisational structure. Management strategy: management styles, strategy and corporate leadership. Managing strategic change: diagnosing the change situation, change management. Strategic control: control types, milestones. Approaches to strategy development: intended strategy development, emergent strategy development, multiple processes of strategy development, strategy development methods.
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Module Content & Assessment
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Assessment Breakdown | % |
Continuous Assessment | 100.00% |
AssessmentsFull Time
No End of Module Formal Examination |
Reassessment Requirement |
Coursework Only
This module is reassessed solely on the basis of re-submitted coursework. There is no repeat written examination.
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Reassessment Description Re-assessment will be based on repeat coursework. This is at the discretion of the exam board contingent on the nature of the failed submission. The student the student may have to complete a number of components of the project or it may be requested to repeat and attend the module.
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SETU Carlow Campus reserves the right to alter the nature and timings of assessment
Module Workload
Workload: Full Time |
Workload Type |
Workload Category |
Contact Type |
Workload Description |
Frequency |
Average Weekly Learner Workload |
Hours |
Lecture |
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Contact |
No Description |
12 Weeks per Stage |
3.00 |
36 |
Independent Learning |
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Non Contact |
No Description |
12 Weeks per Stage |
3.00 |
36 |
Total Weekly Contact Hours |
3.00 |
Module Resources
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Recommended Book Resources |
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Richard Whittington, Patrick Regnér, Duncan Angwin, Gerry Johnson, Kevan Scholes. (2019), Exploring Strategy, Text and Cases, 12th. Pearson, [ISBN: 1292282452].
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Joe Peppard, John Ward. (2016), The Strategic Management of Information Systems, Building a Digital Strategy, 4th. John Wiley & Sons, p.504, [ISBN: 047003467X].
| Supplementary Book Resources |
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Cunningham J. and Harney B.. (2012), Strategy and Strategists, Oxford University Press, USA, [ISBN: 9780199219711].
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Richard L. Lynch. (2018), Strategic Management, 8th. Pearson, [ISBN: 1292211407].
| Supplementary Article/Paper Resources |
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Various, Harvard Business Review.
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Various, Strategic Management Journal.
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Various, Sloan Management Review.
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Various, Academy of Management Journal.
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Various, Long Range Planning.
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Various, European Management Journal.
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Various, European Management Review.
| This module does not have any other resources |
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