Module Details

Module Code: DSGN H4707_1
Module Title: Entrepreneurship
Title: Entrepreneurship
Module Level:: 8
Credits:: 10
Module Coordinator: Janette Davies
Module Author:: Julie Mulligan
Domains:  
Module Description: To introduce students to the concept of Entrepreneurship and to examine and evaluate some of the key strategic issues in relation to new venture creation. Students will build on their theoretical knowledge and apply it in a practical format through a structured business plan. They will also be required to present and defend their business plans.
 
Learning Outcomes
On successful completion of this module the learner will be able to:
# Learning Outcome Description
LO1 Evaluate the Entrepreneurial process and the role of an Entrepreneur in new venture creation.
LO2 Appraise and assess key management and marketing strategies in a new enterprise.
LO3 Identify and evaluate the support and sources of finance available to new business starts ups.
LO4 Formulate, present and defend a business plan for an entrepreneurial new venture.
LO5 Examine key and prominent entrepreneurs and entrepreneurial activity in industry through the use of case studies
Dependencies
Module Recommendations

This is prior learning (or a practical skill) that is recommended before enrolment in this module.
No recommendations listed
Co-requisite Modules
No Co-requisite modules listed
Additional Requisite Information
No Co Requisites listed
 
Indicative Content
Introduction to Entrepreneurship
• Definition and Concept of Entrepreneurship • Characteristics of an Entrepreneur • The role of the entrepreneur and their contribution to economic growth development • Innovation and Creativity
New Business Planning
• The importance of business planning • The business planning process • Definition of a business plan • Outline and format of a business plan
Finance for New Ventures
• Sources of finance • Working capital and cash management • Government and state supports available for setting up a business in Ireland.
New Business Strategy
• Managing the new venture • New venture growth • Marketing in the entrepreneurial new venture • Human Resource Management Contemporary approaches to new venture creation
The Legal and Regulatory Environment
• Patents, trademarks, copyright and licensing agreements, registered designs • Legal trading structures • Employment law • Health and safety
Entrepreneurship in Practice
• Case studies in Entrepreneurship and business proposals. Review of written business plans
Module Content & Assessment
Assessment Breakdown%
Continuous Assessment40.00%
Project60.00%

Assessments

Full Time

Continuous Assessment
Assessment Type Case Studies % of Total Mark 20
Timing n/a Learning Outcomes 1,2,3,5
Non-marked No
Assessment Description
Critically evaluate relevant case studies relating to new entrepreneurial ventures
Assessment Type Presentation % of Total Mark 20
Timing n/a Learning Outcomes 1,2
Non-marked No
Assessment Description
Evaluate and present the entrepreneurial process of a subject of choice.
Project
Assessment Type Project % of Total Mark 60
Timing n/a Learning Outcomes 1,2,3,4,5
Non-marked No
Assessment Description
Business Plan & Presentation: The development, formulation and presentation of a business plan
No Practical
No End of Module Formal Examination
Reassessment Requirement
Coursework Only
This module is reassessed solely on the basis of re-submitted coursework. There is no repeat written examination.

SETU Carlow Campus reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Workload Category Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Imparting knowledge, working through lecture notes, case studies and supporting materials. 12 Weeks per Stage 6.00 72
Independent Learning Non Contact Writing up class notes. Reading additional supporting materials, independent research and study. 15 Weeks per Stage 11.87 178
Total Weekly Contact Hours 6.00
Workload: Part Time
Workload Type Workload Category Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Imparting knowledge, working through lecture notes, case studies and supporting materials. 12 Weeks per Stage 3.00 36
Independent Learning Non Contact Writing up class notes. Reading additional supporting materials, independent research and study. 15 Weeks per Stage 5.93 89
Total Weekly Contact Hours 3.00
 
Module Resources
Recommended Book Resources
  • Robert D. Hisrich,Michael P. Peters,Dean A. Shepherd. (2020), Entrepreneurship, 11th. McGraw Hill, [ISBN: 9781260043730].
Supplementary Book Resources
  • Bernard J. O'Hara. (2011), Entrepreneurship in Ireland, Gill Education, p.351, [ISBN: 9780717149766].
  • Hegarty, C.. (2011), Irish Cases in Entrepreneurship, Oak Tree Press, Ireland, [ISBN: 9781904887492].
This module does not have any article/paper resources
Other Resources
Discussion Note: