Module Details

Module Code: DSGN H3703
Module Title: Professional Design Practice
Title: Professional Design Practice
Module Level:: 7
Credits:: 10
Module Coordinator: Karen Hennessy
Module Author:: Patrick Morgan
Domains:  
Module Description: To Prepare students for various career paths within the design industry. students will undertake an array of assignments geared at preparing them for the design industry. Using Project based Learning students are exposed to professional practices within the design industry. Students engage in documenting their workflow and project work, developing and presenting both visual and verbal information to enhance their communication skills and identifying career opportunities.
 
Learning Outcomes
On successful completion of this module the learner will be able to:
# Learning Outcome Description
LO1 Demonstrate and document professional design planning as part of the project life cycle of a design project.
LO2 Be able to present design research, concepts and solutions to a potential clients.
LO3 Be able to set and define graphic guidelines to create a guide for a graphic identity.
LO4 Demonstrate how to create a personal brand through a portfolio of work that is directed towards specific career opportunities.
Dependencies
Module Recommendations

This is prior learning (or a practical skill) that is recommended before enrolment in this module.
No recommendations listed
Co-requisite Modules
No Co-requisite modules listed
Additional Requisite Information
No Co Requisites listed
 
Indicative Content
Design Style Guide
Using a logo previously designed. Produce a style guide for that logo. Included should be a strategic brand overview, logo variations, correct and incorrect versions, spacing guidelines, colour codes for different media, typography variations and family, layout, copywriting guidelines, accompanying imagery.
Design Report
Write a report outlining the design process of the major project associated with creative studio 3 module.
Portfolio
Build a portfolio that features work created so far in this course. Develop a cohesive concept that includes branding and identity that distinguishes the students work and tells a story. Identity how to tailor a portfolio towards a specific career area of interest.
Career Preparation
Workshops, talks/lectures and other relevant activities on a range of professional skills applicable to the preparation for various career paths.
Presentation
A concept and/or final design pitch presentation involving industry practitioners.
Module Content & Assessment
Assessment Breakdown%
Project100.00%

Assessments

Full Time

No Continuous Assessment
Project
Assessment Type Project % of Total Mark 100
Timing n/a Learning Outcomes 1,2,3,4
Non-marked No
Assessment Description
Each brief is assessed within the briefs allocated time frame, each assessment will be an opportunity for the student to focus on their work and evaluate their own process and development. Feedback will be given during and after the completion of assignments. A detailed rubric of assessment will be used to identify students ability to meet the learning outcomes.
No Practical
No End of Module Formal Examination
Reassessment Requirement
Coursework Only
This module is reassessed solely on the basis of re-submitted coursework. There is no repeat written examination.
Reassessment Description
Marks for all projects/briefs are collected at the end of each semester. If a student fails to complete a project, re-assessment can take place if the student obtains the agreement of the tutor to submit completed work at the end of the semester. If part of a project involved group working then it is not possible to require students to submit such work and alternative assignments may have to be issued.

SETU Carlow Campus reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Workload Category Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Series of connected lectures aim at communicating and presenting work in an industry environment. 12 Weeks per Stage 3.00 36
Independent Learning Time Non Contact No Description 12 Weeks per Stage 3.00 36
Total Weekly Contact Hours 3.00
 
Module Resources
Recommended Book Resources
  • Meredith Davis,Jamer Hunt. (2017), Visual Communication Design, Bloomsbury Publishing, p.208, [ISBN: 1474221572].
  • Kathryn Best. (2010), The Fundamentals of Design Management, AVA Publishing, p.208, [ISBN: 2940411077].
  • Neil Leonard,Gavin Ambrose. (2021), Basics Graphic Design 02: Design Research, Bloomsbury Visual Arts, p.200, [ISBN: 1350167525].
  • Wang Shaoqiang. (2018), Portfolio Design and Self-Promotion, Promopress, p.240, [ISBN: 8416851794].
  • Michael Mitchell,Susan Wightman. (2018), Typographic Style Handbook, Quercus Publishing, p.288, [ISBN: 0857057537].
This module does not have any article/paper resources
This module does not have any other resources
Discussion Note: