Module Details

Module Code: MGMT C4F02
Module Title: Agribusiness Strategic Advantage
Title: Agribusiness Strategic Advantage
Module Level:: 8
Credits:: 5
Module Coordinator: Stephen Whelan
Module Author:: Tomas Dwyer
Domains:  
Module Description: To develop a student’s knowledge of strategy concepts and their application.
Specifically, to suggest alternative courses of action for an agribusiness and to present well-supported recommendations for future action.
To further allow a student to integrate and reflect on knowledge of various disciplines.
 
Learning Outcomes
On successful completion of this module the learner will be able to:
# Learning Outcome Description
LO1 Select, support and evaluate the choice of appropriate strategies for an agribusiness detailing the business strategy.
LO2 Select, support and evaluate the choice of appropriate strategies for an agribusiness detailing the strategy direction.
LO3 Select, support and evaluate the choice of appropriate strategies for an agribusiness detailing the strategy method.
LO4 Evaluate salient issues of implementation.
Dependencies
Module Recommendations

This is prior learning (or a practical skill) that is recommended before enrolment in this module.
No recommendations listed
Co-requisite Modules
No Co-requisite modules listed
Additional Requisite Information
No Co Requisites listed
 
Indicative Content
Business strategy
Selecting a strategy, generic strategy options, Bowman’s strategy clock, business models, strategy canvas, digital strategy/digital transformation.
Directions for strategy development
Directions for strategy development, protect and build, product development, market development, diversification.
Methods of strategy development
Methods of strategy development, organic, acquisitions, divestments, joint ventures, strategic alliances, mergers, value added partnerships.
Corporate and international level choices:
Corporate and international level choices, product diversity, international diversity, corporate parenting roles. Portfolio analysis: portfolio management, BCG, directional policy matrix, parenting matrix.
Strategic Implementation
Identifying criteria for strategic evaluation: suitability, acceptability, feasibility. Organisational structure and design: structural types, matching strategic choice and organisational structure. Management strategy: management styles, strategy and corporate leadership. Managing strategic change: diagnosing the change situation, change management. Strategic control: control types, milestones. Approaches to strategy development: intended strategy development, emergent strategy development, multiple processes of strategy development, strategy development methods.
Module Content & Assessment
Assessment Breakdown%
Continuous Assessment100.00%

Assessments

Full Time

Continuous Assessment
Assessment Type Case Studies % of Total Mark 70
Timing n/a Learning Outcomes 1,2,3
Non-marked No
Assessment Description
Evaluate the business strategy, directions and methods of a case study agribusiness.
Assessment Type Case Studies % of Total Mark 30
Timing n/a Learning Outcomes 4
Non-marked No
Assessment Description
Evaluation of strategy implementation issues in a case study agribusiness.
No Project
No Practical
No End of Module Formal Examination
Reassessment Requirement
Coursework Only
This module is reassessed solely on the basis of re-submitted coursework. There is no repeat written examination.
Reassessment Description
Re-assessment will be based on repeat coursework. This is at the discretion of the exam board contingent on the nature of the failed submission. The student the student may have to complete a number of components of the project or it may be requested to repeat and attend the module.

SETU Carlow Campus reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Workload Category Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact No Description 12 Weeks per Stage 3.00 36
Independent Learning Non Contact No Description 12 Weeks per Stage 3.00 36
Total Weekly Contact Hours 3.00
 
Module Resources
Recommended Book Resources
  • Richard Whittington, Patrick Regnér, Duncan Angwin, Gerry Johnson, Kevan Scholes. (2019), Exploring Strategy, Text and Cases, 12th. Pearson, [ISBN: 1292282452].
  • Joe Peppard, John Ward. (2016), The Strategic Management of Information Systems, Building a Digital Strategy, 4th. John Wiley & Sons, p.504, [ISBN: 047003467X].
Supplementary Book Resources
  • Cunningham J. and Harney B.. (2012), Strategy and Strategists, Oxford University Press, USA, [ISBN: 9780199219711].
  • Richard L. Lynch. (2018), Strategic Management, 8th. Pearson, [ISBN: 1292211407].
Supplementary Article/Paper Resources
  • Various, Harvard Business Review.
  • Various, Strategic Management Journal.
  • Various, Sloan Management Review.
  • Various, Academy of Management Journal.
  • Various, Long Range Planning.
  • Various, European Management Journal.
  • Various, European Management Review.
This module does not have any other resources
Discussion Note: